From Finance to Fashion: E-Com Growth Secrets featuring Sarah Brown

About this episode

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Perth Retail Roadshow

Some of the best e-commerce leaders don’t take the traditional path—and Sarah Brown is proof of that.

After starting in finance, she made the leap into fashion e-commerce, working with top brands like Mavi and Shona Joy and earning a spot in Australia’s Top 50 in E-Commerce.

In This Episode:

The unexpected corporate skill set that gives e-commerce leaders an edge

Why DTC brands are doubling down on resale models—and how to do it right

The real impact of AI on e-commerce (beyond the hype)

Fast fulfillment & customer experience—why brands need to think like Amazon & Uber

Why live shopping, TikTok Shop & content-first commerce are the future