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E103eCommerce Australia Podcast

eCommerce SEO FAQs - Ryan Martin and Patrick Dhital

Jul 26, 2025 33:14
eCommerce SEO FAQs - Ryan Martin and Patrick Dhital — eCommerce Australia podcast artwork

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Ryan Martin and Patrick Dhital talk about the current techniques and questions they get asked when talking to eCommerce founders and eCommerce managers in Australia when it comes to Search Engine Optimisation.

We talk about the usefulness of backlinks in 2025, what role content plays in generating more organic traffic, collection page issues and how to do some keyword research through Google Search Console.

We also touch on the benefits of optimising for long tail keywords which attract a more conversion focused visitor, and how you can still rank for these despite having some bigger budget competitors who have ranked there for a while!

Not sure where to start?

If you're unsure where SEO could make the biggest difference, an audit is a good place to begin. We'll review your search performance, identify opportunities, and talk through what could help your business grow.