The 30-point AIO & SEO checklist.
Thirty things to check on your own store. No tools, no jargon, no developer required to get started. Tick honestly — “I think our developer did that” is not a tick.
It flags the items that decide whether ChatGPT, Perplexity and Google's AI answers can actually read your store — the ones most Australian retailers are quietly failing.
- One page. Print it and walk your store with a pen.
- Written for founders and marketers, not developers.
- Score yourself out of 30 — under 20 is the normal result.
What's inside
Three blocks of ten.
Each block covers a part of your store, with a plain-English explanation of what to look for and why it matters. Here's a sample from each.
01 · Items 1 to 10
Home page
Your shopfront. It has one job: make it obvious who you are and what you sell.
- Your free shipping offer is written in wordsAI
- Your business details are set up so Google knows who you areAI
- AI tools aren't accidentally blocked from your siteAI
+ 7 more in this section
02 · Items 11 to 20
Collection pages
Where people actually search and buy. Usually the most neglected pages on a store.
- Your filters aren't creating thousands of junk pages
- There’s buying advice further down the pageAI
- Page 2 and 3 of a collection are set up properly
+ 7 more in this section
03 · Items 21 to 30
About, blog & content
The pages that prove there’s a real business here. AI tools lean on these hardest.
- Each post answers the question in the first paragraphAI
- Comparison posts use proper tables, not screenshotsAI
- Shipping and returns info appears on normal pagesAI
+ 7 more in this section
Scored under 20? That is the normal result.
Get the checklist, walk your store, and see where you stand. If you'd rather we ran all thirty checks for you, book a free AI Visibility Audit — we show you where you turn up today across ChatGPT, Perplexity and Google's AI answers, and you keep the findings whether or not you ever work with us.